Alegria Creative

Wismilak Dirgha

Company : PT. Gelora Djaja | Type of Project : New Brand Development

The history of kretek cigarette under the Wismilak brand has gone a long way with its strong roots in Indonesian heritance. To come up with a premium extension of the brand has also need to carry those values and identity transferred into new pack visual along with its new sub brand name, Dirgha.